I am glad you found us on the web. I am a Virtual Assistant specializing in Relationship Marketing. I help businesses build relationships with their prospects, clients, and referral partners for a source of endless referrals. Mostly I write about the importance of relationship and appreciation marketing. Sometimes I muse about something of a personal nature, but isn't that how we build relationships?
Hope you enjoy. Please share your comments and feedback. They are welcomed and appreciated.
How does Summer affect your business? Do you have a slowdown in sales?
people just assume that business is just not going to be very good
during the summer months. But that doesn't have to be the case. Like
everything else, if you think it's so, it is.
While Summer may be a lazy time for some, we can change our frame of mind to "Let's make hay while the sun shines."
Here are some tips to boost Summer business:
Keep in Touch - This could not be more important than now. Touch base
with all your client power base, i.e. those clients that continue to use
your services and refer you. See how you can be of help to them during
the summer months.
Follow up - Target those that aren't slowing down either during the
summer. Schedule appointments with prospective customers.
Focus on Marketing efforts - Attend networking meetings, distribute
flyers, updating website / blog, post on social media, etc.
4. Appreciation Marketing - Send a Thank You card
to those long time customers. Let them know how much you appreciate
their business. Perhaps sending a gift or offering a discount on their
Go Beyond the call of duty - While other competitors relax during the
summer months, ensure that your customer service is 'Top Notch' and
above the norm. Let your clients and prospects know that you are
willing to make things happen and handle special needs.
Summer Time your opportunity to shine. By using these tips you are
staying 'Top of Mind' with your clients and prospects. You are letting them know, that even though
it's Summer, you are still Open for Business.
I hope this has been helpful. Please share your Summer Business tips with us. Your comments and suggestions are welcomed and appreciated.